YouTube is a video-sharing platform where users can upload, watch, share, and comment on videos. Founded in 2005 and acquired by Google in 2006, it has grown to become the second-largest search engine. As of February 2025, YouTube has over 2.70 billion monthly active users, making it one of the most influential digital platforms worldwide.
To stand out on YouTube, where over 500 hours of video content are uploaded every minute, channels must rank well for relevant keywords. By analyzing popular searches on the platform, we can identify the latest trends in social and pop culture. This information helps marketers adapt their strategies to align with the changing preferences of viewers
Most Searched Topics on YouTube Worldwide
Now, let's explore what people are searching for on YouTube in 2025. Here are the top trends in search behavior worldwide on YouTube.
| # |
Keyword |
Global volume |
| 1 |
bts |
16720000 |
| 2 |
pewdiepie |
16500000 |
| 3 |
asmr |
14660000 |
| 4 |
billie eilish |
13800000 |
| 5 |
baby shark |
12110000 |
| 6 |
old town road |
10460000 |
| 7 |
music |
10230000 |
| 8 |
badabun |
10190000 |
| 9 |
blackpink |
9580000 |
| 10 |
fortnite |
9120000 |
| 11 |
minecraft |
8540000 |
| 12 |
pewdiepie vs t series |
8250000 |
| 13 |
peliculas completas en español |
8220000 |
| 14 |
senorita |
8200000 |
| 15 |
ariana grande |
7600000 |
| 16 |
alan walker |
7010000 |
| 17 |
tik tok |
6920000 |
| 18 |
musica |
6780000 |
| 19 |
wwe |
6720000 |
| 20 |
calma |
6570000 |
| 21 |
bad bunny |
6460000 |
| 22 |
eminem |
6450000 |
| 23 |
queen |
6440000 |
| 24 |
ed sheeran |
6100000 |
| 25 |
peppa pig |
6010000 |
| 26 |
despacito |
5690000 |
| 27 |
la rosa de guadalupe |
5650000 |
| 29 |
taki taki |
5440000 |
| 30 |
enes batur |
5420000 |
| 31 |
michael jackson |
5080000 |
| 32 |
songs |
5040000 |
| 33 |
t series |
4950000 |
| 34 |
maluma |
4860000 |
| 35 |
bad guy |
4810000 |
| 36 |
markiplier |
4770000 |
| 37 |
taylor swift |
4710000 |
| 38 |
ozuna |
4670000 |
| 39 |
nightcore |
4620000 |
| 40 |
paulo londra |
4610000 |
| 41 |
karaoke |
4540000 |
| 42 |
james charles |
4530000 |
| 43 |
dance monkey |
4470000 |
| 44 |
imagine dragons |
4470000 |
| 45 |
youtube |
4470000 |
| 46 |
twice |
4390000 |
| 47 |
roblox |
4380000 |
| 48 |
free fire |
4370000 |
| 49 |
gacha life |
4360000 |
| 50 |
post malone |
4270000 |
Top 50 searches in United states
| # |
Keyword |
Volume |
| 1 |
pewdiepie |
4570000 |
| 2 |
asmr |
4040000 |
| 3 |
music |
3350000 |
| 4 |
markiplier |
2970000 |
| 5 |
old town road |
2500000 |
| 6 |
billie eilish |
2360000 |
| 7 |
pewdiepie vs t series |
2180000 |
| 8 |
david dobrik |
2010000 |
| 9 |
fortnite |
2010000 |
| 10 |
jacksepticeye |
1960000 |
| 11 |
joe rogan |
1920000 |
| 12 |
james charles |
1850000 |
| 13 |
baby shark |
1840000 |
| 14 |
bts |
1650000 |
| 15 |
dantdm |
1650000 |
| 16 |
snl |
1570000 |
| 17 |
game grumps |
1400000 |
| 18 |
cnn |
1380000 |
| 19 |
wwe |
1350000 |
| 20 |
lofi |
1320000 |
| 21 |
minecraft |
1290000 |
| 22 |
shane dawson |
1220000 |
| 23 |
fox news |
1190000 |
| 24 |
mrbeast |
1160000 |
| 25 |
msnbc |
1160000 |
| 26 |
ssundee |
1130000 |
| 27 |
fgteev |
1130000 |
| 28 |
lofi hip hop |
1120000 |
| 29 |
t series |
1110000 |
| 30 |
gacha life |
1090000 |
| 31 |
stephen colbert |
1070000 |
| 32 |
flamingo |
1050000 |
| 33 |
ariana grande |
1050000 |
| 34 |
nightcore |
993000 |
| 35 |
songs |
945000 |
| 36 |
jake paul |
939000 |
| 37 |
lazarbeam |
922000 |
| 38 |
tyt |
905000 |
| 39 |
eminem |
902000 |
| 40 |
taylor swift |
895000 |
| 41 |
post malone |
889000 |
| 42 |
vanossgaming |
888000 |
| 43 |
memes |
871000 |
| 44 |
jeffree star |
861000 |
| 45 |
trump |
854000 |
| 46 |
study music |
840000 |
| 47 |
cardi b |
833000 |
| 48 |
juice wrld |
809000 |
| 49 |
game of thrones |
807000 |
| 50 |
espn |
802000 |
Top 20 Most Searched Topics on Youtube in India
| # |
Keywords |
Search Volume |
| 1 |
aaj tak live |
3230000 |
| 2 |
tv9 live telugu |
2050000 |
| 3 |
jabardasth latest episode |
1520000 |
| 4 |
pubg live |
1510000 |
| 5 |
telugu movies |
1420000 |
| 6 |
songs |
1400000 |
| 7 |
south indian movies dubbed in hindi full movie 2019 new |
1190000 |
| 8 |
new song 2019 |
1010000 |
| 9 |
movies |
870000 |
| 10 |
new south indian movies dubbed in hindi 2019 full |
869000 |
| 11 |
new song |
858000 |
| 12 |
tv9 kannada live |
816000 |
| 13 |
kabir singh song |
800000 |
| 14 |
hindi songs |
792000 |
| 15 |
abp news live |
777000 |
| 16 |
new punjabi songs 2019 |
769000 |
| 17 |
wwe |
764000 |
| 18 |
song |
720000 |
| 19 |
wifistudy |
701000 |
| 20 |
ashish chanchlani |
682000 |
Most Searched on Youtube Today
| 1 |
bts |
Worldwide |
| 2 |
pewdiepie |
Worldwide |
| 3 |
asmr |
Worldwide |
| 4 |
billie eilish |
Worldwide |
Frequently Asked Questions
What are the popular searches on YouTube?
YouTube users search for a wide range of topics and interests. Some of the most popular search terms include BTS and PewDiePie, among others. You can find a comprehensive list of these popular searches in the article.
What is the top search query on YouTube?
The top search query on YouTube worldwide is BTS. In the United States, it is PewDiePie, while in India, the most searched term is "Aaj Tak Live." For a detailed list, please refer to the article.
How can I discover the most searched keywords on YouTube?
This article provides guidance on how to identify the most searched keywords on YouTube.
What are the trending searches on YouTube in India?
The most popular search keyword on YouTube India is Aaj Tak Live.
| Top youtube search in 2025 |
BTS, Pewdiepie, ASMR
|
| Top India youtube search 2025 |
🇮🇳 Aaj Tak, Tv9 |
| Search Term Count Youtube |
Pewdiepie, ASMR
|
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